Saturday, September 21, 2013

Opinion about epinions.com decline

epinions.com used to be a great resource to get real world, vetted and high quality customer reviews for all sorts of products from books to cars.  Contributing to epinions.com was actually minimally lucrative, as you got compensated for your product reviews.  Fellow members of the website would critique submitted reviews to help others improve the quality and review writing skills.  The higher quality reviews earned a larger share of whatever earnings were made.

I was never really sure just how the compensation worked, but over the years, I made less than $100 total from my nine posted product reviews.  My first review was posted in 2002 about my old Acura TL Type-S, for which I earned the coveted "Very Helpful" rating.  Over a period of one decade, that review has earned me a whopping total $20.

In the past, I've endorsed and recommended the use of epinions.com.  I frequently went there for reviews of products in which I was interested.  Then something starting changing in 2012.  I stopped using epinions.com.  I didn't really know why at the time.  It just happened.  Looking back, I believe it may have been because reviews were getting harder to find.  It was not that there was less of them, but rather the structure of the website had started changing for the worse.

Sometime this summer of 2013, I was writing a review for another product on Amazon.com and figured it was good enough to add to epinions.com.  I thought I might as well make my 3¢ a year. So, I went back to the epinions.com website and searched for the product.  It was a book.

I searched for the book and found a webpage that listed a bunch of sites that sold the book.  There was no product page.  In the past, the product page would come up as the search result.  This is where one would go to add a review.  But now, there was just a listing of other websites.  Sure, older products still had product pages, though you'd have to surf through the myriad of links to other websites in order to find them.  Much to my dismay, epinions.com had become an inferior online mall.  There isn't even a rewards program, like with higher quality online malls such as MyPoints.com.  epinions.com made itself completely irrelevant.

I guess some areas on the website are still maintained, such as electronics, where it appears to be a little easier to find the product pages for newer products.  It's just not enough to justify giving the website a second thought anymore.

No comments: